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Personal Training - Building Great Culture about it:


Culture within your personal training business is the key to retaining their staff and customers. In other words, if their coaches are happy and produce a good atmosphere and positive feeling , then it will infect their customers. Great culture does not happen, you have to work , below is a list of things you can do to increase the positive culture within your business .

Establish a vision and make it visible

Having a vision and mission of your personal training business is pretty standard. However, often written on top of the business plan and that is the last time I see you . Of course , as the owner , you know that on top of his head, but it is important for your personal and customers to see why you're in business . Personal vision especially need to know so they can adopt.

values

What are the values ​​of your company ? These should be described , promoted their coaches (staff ) and should be in the forefront of all their actions and decisions . If you already have trainers / staff working for you, get them involved . If everyone is on the same page , a culture is created much easier . The values ​​that come to mind for me are : honesty, Leisure , Community , fun!

attitude

I realize that not every day that you want to work , either because of a long sleepless night , bad news , hungry or stressed , but always choose a positive attitude. If you leave your positive attitude , happy and enthusiastic cancellation against its staff and customers who do not give a good example. This does not mean you should be lord or lady happy 100 % of the time , but when at work, especially in the training of personnel who do. Remember that your customers come to you for motivation and inspiration.

policies

If you work on your own these are just the rules themselves (and yet to be written ) whole. If you have staff / trainers then everyone should be able to refer to them and must be respected . These can be simple things that make the difference :


  • No mobile phones in meetings
  • No hands in pockets
  • No leaning on equipment
  • Always greet customers with your name

Rules ( policies) must be written in order of professionalism, VIP treatment and culture in mind .

Take some tips at home

Enter your values, vision and mission in hiring new coaches ( ask them to tell their first ) . After having a conversation about them.
It has a mix of men and women can help everyone in the company (clients and trainers) feel comfortable.
You write values ​​and vision in a prominent place so that they are leading .
Establish policies to influence the culture of the company
As the owner , be a role model . Always choose a positive attitude.
Have fun! Enjoy working consciously to your workplace a fun environment. Play games, be happy and have fun with the staff and customers.
Welcome the opportunity to socialize with everyone involved in your home business . Ups monthly catches as a group are very good.
Treat your coaches a social activity or training days. Reward them for their performance !
Incentives for staff in exceptional customer service .
Turn up early for your fitness sessions in the morning and wake up properly and turn before the arrival of his client.
Some companies have a great culture by accident, but when you look back at it and analyze it , there are usually very important ingredients that make them successful .

The only certainty is that if you have a great culture , your staff will be happy and your customers will be happy and retention will be high.

Ask yourself :

What can I do for my company a personal pleasure to work for my clients enjoy all this and everyone has fun in a professional setting ?

Travis Beckley Business Systems PT.

PT Business Systems has been established to assist new and existing Personal Trainers build profitable businesses based on the information and proven systems .

Article Source: http://EzineArticles.com/6355393

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